Braun Newsroom

The Best Christmas Gifts 2014: Braun Beauty Ambassador Jessica Alba on Why Getting It Right Matters

Friday, December 12, 2014 9:05 am EST

Dateline:

KRONBERG, Germany

Public Company Information:

NYSE:
PG

KRONBERG, Germany--(BUSINESS WIRE)--Now is the time to get the right present for the loved ones in your life! As women, our expert listening skills and that classic feminine intuition often give us a great idea of the ‘kind’ of gift friends and family will adore. Braun Beauty Ambassador Jessica Alba knows that when it comes to getting the right gift only the best will do.

Family means a lot to Jessica and as Mom of the year 2014 she knows that there’s a certain pride in getting a gift that’s just right, a gift that is the perfect fit, so that “wow” moment when it’s unwrapped for the very first time lasts forever. To find out more we’ve spoken to Jessica about what makes a good present for her.

Q. Jessica, this year you’ve been awarded with the title “Mom of the Year” and you are seen as a role model for women all over the world. Now Christmas is coming super soon. How important do you think gift giving is as the “glue” for a family and for a relationship?

A.“Family occasions like this are really important for every family. It’s a great feeling to find that perfect gift for the ones you love, whether it’s for your Mom, your sister, your husband, your kids or your closest friends. I think getting a present right is always about finding a good balance between creativity, knowing the needs of the person you want to give a present to, and if the present itself stands for something.”

Q. You are the ambassador for Braun Beauty, for the Dare to Break Free campaign. This campaign is about inspiring others. Now, a lot of Braun products are actually not bought by people for themselves, but for others, as presents. Would you consider a Braun product for your loved ones?

A. “I’ve learnt a lot about the brand and its products, and I like them, because they inspire people to do cool things, like trying out the latest hairstyle. The performance is really good, and I like the Beauty products for myself, so why shouldn’t I also give them to others? I like my man well groomed, and I want it to be a good experience, so yes, I think that a shaver can actually be a great present. It’s something that lasts for years, he can use it every day, and it’s something he genuinely needs.”

Q. What if people say that this is dull, just going to a shop and getting an electronic device?

A. “I don’t think it’s dull at all! I think that the products you use for the beauty of your hair, the beauty of your legs, or on your face, are almost an intimate companion. Take an epilator – I love the results, but at first I had to try it for myself. Now that I know how good this product is I can share it on. The shavers I obviously didn’t try, but I trust that the Braun brand stands for quality; I don’t want to get anything close to my man’s face that I wouldn’t believe in in terms of safety and performance. And on top I like the designs of the Braun shavers. The male line-up is simply a statement, it’s pretty iconic, a grooming product that he can really be proud of.”

Braun’s latest Beauty and Grooming innovations – be sure to find the right gift for your loved ones this year

Gifts for her

This year make her feel special with Braun Face, the world’s first 2 in 1 facial device. Braun Face delivers pore-deep cleansing and high precision facial epilation for pure, radiant beauty, whether you want to go makeup-free or create the perfect canvas to try the latest trends. This new revolutionary beauty device from the world’s number 1 epilator brand is an investment in better looking skin. Expect your complexion to look visibly smoother, fresher and beautifully flawless at the flick of a switch.

For a gorgeous gift that dazzles straight out of the box, why not try the Braun Silk-épil 7 gifting edition? With a shaver head, trimmer, efficiency, sensitive and facial caps and a beauty pouch the Silk-épil 7 gifting edition will ensure that the lucky recipient has smooth skin from head to toe. The Silk-épil 7 gifting edition even comes in a beautiful metallic box, so you won’t even have to worry about wrapping paper this holiday season!

Or make her discover new styles with the intelligent Braun SensoDryer and the Braun Style & Go range. Create this season’s coolest, stand-out statement styles at home or on the go, and keep them sharp all day long. Whether it’s super-style and drama or classic and demure, Braun Hair care has your styling needs covered with its two new collections. Give the gift of ultimate salon style, shiny and healthy-looking hair wherever you may be.

Gifts for him

Whether it’s the Series 7 for the demanding achiever who will be wowed by the revolutionary sonic technology that automatically adjusts its power to the density of your beard and delivers an exceptional 10,000 micro vibrations with every stroke, for the ultimate thorough and comfortable shave, or the unique ˚CoolTec for the urban experience-seeker in your life who will love the invigorating, cooling sensation of a refreshing shave that’s ideal for sensitive skin, now you can give the men in your world the high level of performance and expert comfort that they want and deserve when it comes to shaving.

Perhaps he prefers an in-shower option with super smoothness? If so, the shaving foam and gel compatible WaterFlex is ideal if he wants to have a smooth, close-shave matched with incredible skin gentleness.

Whichever you choose for the men in your life, Braun shavers all have the usual qualities that make Braun a world-renowned brand famous for its iconic designs, stylish and comfortable builds, hyper-precise engineering and cutting-edge technology so he can hold onto his dream of the perfect shave – one that’s just right for him.

About Procter & Gamble

P&G serves nearly five billion people around the world with its brands. The Company has one of the strongest portfolios of trusted, quality, leadership brands, including Always®, Ambi Pur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Duracell®, Fairy®, Febreze®, Gain®, Gillette®, Head & Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®, Tide®, Vicks®, Wella® and Whisper®. The P&G community includes operations in approximately 70 countries worldwide. Please visit http://www.pg.com for the latest news and in-depth information about P&G and its brands.

About Braun:

Braun, a subsidiary of Procter & Gamble founded in Germany in 1921, develops and manufactures a wide variety of small domestic appliances that marry technical innovation, reliable quality and distinctive design. These range from electric shavers and beauty products to hair care appliances. Braun products enjoy worldwide distribution. Please visit http://www.braun.com for the latest news and in-depth information about the Braun brand.

Contact:

Procter & Gamble
Stefan Vögeding, +4158004-3428
Global Brand Communications - P&G Braun & Appliances
47 Rte. de Saint Georges - Petit Lancy, 1213 Switzerland
email: voegeding.s@pg.com
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Multimedia Files:

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Braun CoolTec White (Photo: Business Wire)
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Braun SensoDryer (Photo: Business Wire)
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Braun Series 7 799cc wet&dry (Photo: Business Wire)
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Braun Silk-épil 7 (Photo: Business Wire)
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Braun Style & Go (Photo: Business Wire)
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Braun WaterFlex (Photo: Business Wire)
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BraunFace (Photo: Business Wire)
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Jessica Alba Gifting KV (Photo: Business Wire)
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